Culture and Communication

The effectiveness of a corporate culture depends on the way people interact with each other,
information is shared and decisions are made in an organization. Thus, good
communication is a key characteristic of corporate culture. Effective
communication helps in running internal processes smoothly ad establishing
positive relationships among people within and outside the organization. The
organization must allow two-way communication wherein seniors and subordinates
can interact with each other and discuss important issues without any
hesitation.

To improve communication in order to create a strong corporate culture

·      There must be more than one channel of communication so that there are no delays in the
delivery of the message. Some channels used for effective communications are
e-mail, fax, memos, notices, bulletins, one-to-one interactions etc.

·      Important messages must be repeated from time to time so that they can reach all the
targeted people.

·      There should be effect listening at the receiver’s end.

·      Employees must convey their feedback in the form of questions, doubts or suggestions.

·      Managers must handle problems that arise due to cultural differences.