Bachelor in Business Administration (BBA)

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Bachelor in Business Administration (BBA)

Duration: 36 Months
Blended and ODL Mode

Program Features

Highlights:

  1. The Bachelor in Business Administration program (Blended and ODL mode) is designed to enable students to become industry ready managers.
  2. Equips students with requisite professional education and knowledge in business management for adding value to the industry and advancing learning.
  3. Provides state-of-the-art infrastructure to students, to support and propel their career paths, may it be managerial, administrative or entrepreneurial.
  4. Provides students with skills-based learning to give them a competitive edge in employability.

Outcomes:

  1. Demonstrate a clear grasp of the concepts of business management across functional domains.
  2. Critically think and analyse business problems.
  3. Apply sensitivity to social, sustainable and ethical aspects, challenges and actively incorporate nuances of conducting business responsibly in today’s day and age.
  4. Develop and apply business models and frameworks to solve real-world business problems.
  5. Effectively communicate verbally and non-verbally in the digital world, in teams, and cross-culturally.
  6. Develop and display entrepreneurship acumen, innovation in ideating business plans, and understanding of start-up ecosystem in the country and globally.
Semester I Subjects
1 Essentials of Management
2 Business Communication
3 Essentials of Financial Accounting
4 Micro Economics
5 Essentials of IT
6 Organisational Behavior

Semester 1 Subjects
1 Business Statistics for Decision Making
2 Macro Economics
3 Principles of Marketing
4 Cost and Management Accounting
5 Operations Research
6 Environment and Disaster Management

Semester 3 Subjects
1 Business and Allied Laws
2 Digital Marketing
3 Financial Management
4 Human Resource Management
5 International Business & Export Import Management
6 Consumer Behaviour

Semester 4 Subjects
1 Performance Management System
2 Research Methodology
3 Introduction to Analytics
4 Sales Management
5 Production & Total Quality Management
6 Fundamentals of Taxation

Semester 5 – Marketing Subjects
1 Customer Relationship Management
2 Financial Statement Analysis
3 Entrepreneurship Management
4 Project
5 Strategic Brand Management
6 Rural Marketing

Semester 5 – Finance Subjects
1 Customer Relationship Management
2 Financial Statement Analysis
3 Entrepreneurship Management
4 Project
5 Financial Institutions & Markets
6 Corporate Finance

Semester 6 – Marketing Subjects
1 Strategic Management
2 Project Management
3 Operations and Supply Chain Management
4 Business Ethics and Corporate Governance
5 International Marketing
6 Integrated Marketing Communication

Semester 6 – Finance Subjects
1 Strategic Management
2 Project Management
3 Operations and Supply Chain Management
4 Business Ethics and Corporate Governance
5 Investment Analysis and Portfolio Management
6 Financial Modelling

HSC (10+2) in any discipline from a recognized Board with minimum 50%.

OR

HSC (10+2) in any discipline from a recognized Board with 45% and minimum 2 years work experience.

OR

SSC (10) + 3 years Diploma recognized by AICTE with 55%

Option 1: Full fee payment

Admission Processing Fee INR 1,200/-
Full Fee Payment         INR 1,31,000/-

Option 2: Annual payment (in INR)

Admission Processing Fee INR 1,200/-
Program fee per year 47,000/-

Option 3: Per Semester fee payment (INR)

Admission Processing Fee INR 1,200/-
Program fee per semester   Rs. 25000/-


Finance Options Available

  1. An initial amount of Rs. 5,000/- from the program fee will be collected at the time of registration.
  2. The University offers special incentives to our armed forces with a 20% concession on the program fee.
  3. In addition, Students need to pay an examination fee of Rs 600/- per subject.
  4. Now avail loan facility to pay fees for the Program even without a credit card.
  5. EMI Facility (3, 6, 9, 12 months) available via credit cards of the following banks: HDFC Bank, ICICI Bank, Axis Bank, Citi Bank, Standard Chartered Bank, HSBC Bank, Kotak Mahindra Bank
  6. Program Structure and curriculum are subject to change at per the discretion of the University

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